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Bvlgari used mail order guide | How to buy B.Zero1 Serpenti with confidence

Born in Rome, ItalyBVLGARI. Both B.Zero1 and Serpenti cost over 300 to 1 million yen if you buy them brand new.Are you giving up and thinking, "I want one someday, but I can't do it now?"

“I want to ask my husband for my wedding anniversary, but the new Serpenti is too expensive and I’m hesitant.”
"I want to reward myself at the turning point of 30 years old. But I don't have the courage to spend all my savings."
"I want to buy my coveted B.Zero1 4-band ring with the bonus. But I don't want to pay for it on a revolving basis."

Like thatNew options for women who “seriously want something, but want to buy wisely”As such, it is rapidly spreadingThe new common sense of "buying Bvlgari wisely through secondary distribution". Used items in good condition are available for 50-70% of the retail price, and you can also find out-of-print items and rare colored stone items. The number of people who are using SNS and live commerce to make their ``debut with second-hand Bvlgari'' is rapidly increasing.

The image that "used = old and scratched" is already a thing of the past. Reused jewelry that has been repolished and authenticated by professionals,Like new condition x great priceThe best combination comes true. In this article, we will honestly explain not only the advantages but also the disadvantages that you should be aware of."Selby"I will tell you the charm of.

CHAPTER 01

bulgari second hand market"Now"
— Why does popularity skyrocket from people in their 20s?

The secondary market has changed from being a place to buy things cheaply to being a new market chosen by smart adults. We will analyze the background of the expansion from three perspectives.

◆ Three reasons why the secondary distribution market is expanding

1

high resale value
= Stability of asset value

Bvlgari isBrands that are unlikely to experience sudden price declines even when used. In particular, B.Zero1, Bvlgari Bvlgari, and Serpenti have strong resale values.“Assets that can be used in daily life”With this new sense of values, we have gained the support of women in their 20s and 30s.

2

Out of print/rare model
the only route available

Old model B.Zero1 with colored stones, first-generation Serpenti Viper specifications, vintage Bvlgari Bvlgari---masterpieces that can no longer be purchased on the new market are gathered at secondary distribution stores. Viper is second hand650,000 yen levelSome examples can be found from.

3

SNS/liver culture
Tailwind

On Instagram, TikTok, and live commerce, posts such as ``I was able to buy this masterpiece secondhand!'' have gone viral, with livers and influencers sharing the secondary distribution store as a ``secret spot.'' Price transparency has suddenly increased.

Resale value Hard to fall in price Out of print/rare model Can only be found here SNS/Live streaming Price transparency UP Used market Raising in popularity 🚀 Driven by women in their 20s and 30s

▲ Three drivers of expansion of the secondary distribution market

◆ Selected by women with these "specific concerns"

Case 1: Early 30s, married office lady

"I want to buy one for my husband for our 10th wedding anniversary, but I'm hesitant because a new Serpenti is over 1 million yen...I found a rank A, almost like new one for 650,000 yen, and my husband smiled and said, 'I'll have this.'In fact, he was pleased that it was an old model that was out of print and was rare."

Case 2: Late 20s, single career worker

"I want a B.Zero1 2 band as a reward for my promotion, but I don't want to overdo it. I bought it secondhand for around 180,000 yen. I can tell it's a Bvlgari with just one finger, and it gives me confidence in meetings."

Case 3: Early 20s/Likes posting on SNS

"It's still too early to buy a new one, but I want an authentic Bvlgari. I got a B.Zero1 Element necklace for around 80,000 yen. I wear it layered and post different outfits every day."

In this way,The main users of the second-hand market are women who are struggling between budget and desire.. It is supported as a smart choice rather than a compromise.

CHAPTER 02

You should aim for a used one!
bulgariPopular item ranking

Ranking of the 5 series, which are particularly popular in secondary distribution, with a used price range.

🥈 Serpenti 650,000 yen~ 🥇 B Zero One B.zero1 From 280,000 yen~ 🥉 Bvlgari Bvlgari 200,000 yen~ Diva Dream Element 80,000 yen~

▲ Bulgari used popular ranking — price range image

🥇

1st place|B.zero1

Used 280,000 yen ~ (new approximately 450,000 yen)

A columnar motif inspired by the Colosseum. There are many different specifications such as 1 band, 2 band, and 4 band, and it is always highly popular on major e-commerce sites such as Rakuten and Komehyo."Main role with just one finger"’s presence has captured the hearts of the SNS generation.

🥈

2nd place | Serpenti

Used 650,000 yen ~ (new approximately 1 million yen)

Supple lines with a snake motif.“Intellectual and sensual, Bvlgari that shines at night”Overwhelmingly popular among women looking for. The Viper series also has a wide variety of colored stones.

🥉

3rd place|BVLGARI BVLGARI

Used 200,000 yen ~ (new approximately 350,000 yen)

Signature line with a symbolic logo. A brand icon with excellent value for money, with used diamond rings starting at around 200,000 yen. Perfect for daily use.

4

4th place | Diva Dream

Colored stone specifications that are rare on the second-hand market are also available.

A feminine line with a fan-shaped fan motif. A piece that looks great when dressed up. You can also find rare specifications with colored stones in the second-hand market.

5

5th place|B.Zero1 Element/Logo Necklace

Used 80,000 to 120,000 yen

You can get authentic Bvlgari for 80,000 to 120,000 yen.“My first high jewelry” “Bvlgari debut in my 20s”The perfect line for.

CHAPTER 03

[Honestly] Used Bvlgari
Disadvantages and precautions

It's not fair to only tell you the benefits. Used jewelry also has some disadvantages that new jewelry doesn't have. Be sure to check the following points to ensure you are satisfied with your purchase.

📏 Size exchange May not be possible 📦 Accessories Not the latest specifications 🔍 Minute Usage/scratches 🛡️ Manufacturer warranty Expired ⚡ In stock High liquidity

▲ 5 disadvantages you should know before buying a used Bvlgari

⚠️ Disadvantage ① Size exchange is often not possible

Used items are"Only one individual in the world". Even if you find a ring you like, if the size doesn't fit you, you'll have to look for another ring. Popular sizes (rings 8-13) sell out quickly, so it's important to make a quick decision when you come across one. Three-dimensional rings like B.Zero1 are often difficult to resize, so be sure to check before purchasing.

⚠️ Disadvantage ② Accessories (box, bag, warranty) may not be the latest specifications

Depending on the time of purchase, the design of Bvlgari's special black box and bag may differ from the current product. If you want the latest box because you want to give it as a gift, be sure to check the condition and age of the accessories on the product page. The presence or absence of a guarantee card is also a factor that affects the price.

⚠️ Disadvantage 3: Minor signs of use and scratches may remain.

Most of the problems can be resolved by professional polishing, but the parts with the B.Zero1 logo engraved and the details of Serpenti's scale pattern may not be completely like new. Make sure to check the rank A (good condition), B (used item), and C (with signs of use).If it's rank A, it's at a level where you won't notice unless you're told.is the basics.

⚠️ Disadvantage ④ Manufacturer's warranty period has expired

In most cases, Bvlgari's international warranty, which comes with new products, has expired. Instead, check to see if the retailer has its own warranty system. You can rest assured that a specialty store like Selby has its own warranty and after-sales service.

⚠️ Disadvantage ⑤ High liquidity of inventory

It's not uncommon for something to be sold the next morning if you think, "I'll buy it tomorrow." Particularly popular models, popular sizes, and colored stone specifications often sell out on the same day. If you are interested, we recommend adding it to your favorites and setting notifications.

💡 5 ways to minimize these disadvantages

  1. Buy from a reliable store with a professional appraiser
  2. Check the rank description and photos carefully
  3. Check the condition of accessories before purchasing
  4. Choose a retailer with a unique warranty
  5. Get the size as accurate as possible
CHAPTER 04

How to choose a Bvlgari mail order shop that will not fail you
[5 checkpoints]

In order to make a purchase with peace of mind, we have put together 5 things you should definitely check when choosing a store.

CHECK 1Authenticity appraisal
system
→
CHECK 2Re-polishing
repair
→
CHECK 3Rank notation
transparency of
→
CHECK 4Warranty/Returns
system
→
CHECK 5Sales results
Years of operation
✅ Check items why is it important
Is there an authentication system? Counterfeits of Bvlgari are also common. Having an appraiser is the most important thing
Re-polishing/repair available Can I receive it in good condition "like new"?
Transparency in ranking Are the ranks A/B/C etc. clear and there are plenty of photos?
Warranty/return system Is there a unique warranty that covers the expiration of the manufacturer's warranty?
Sales results/years of operation Being in operation for a long time = proof of trust
CHAPTER 05

Why are women in their 20s now?
"Selby"do you choose

The most recommended specialty store for second-hand Bvlgari mail order. I will explain the reason using five pillars.

◆ What is Selby? ——Komehyo Group's "only" jewelry specialty company

In August 2022, Selby will join Komehyo Holdings Group, the largest company in the industry, and will play a central role in the jewelry division. Among the Komehyo group,"The only specialized company specializing in jewelry (branded, unbranded, new)"It has a unique position.

💎 Mission since our founding:"We do not easily disassemble or melt the products we purchase, but rather pass them on to customers who can use them again."
Selby Selby Komehei Group Professional appraisal Authenticity check Refinish Repair EC・SNS Sales network Purchase・ Exit guarantee

▲ Selby’s ecosystem — a virtuous cycle of appraisal, repair, sales, and purchases

◆ 5 reasons why Selby is supported

1

Overwhelming "discernment"

Appraiser's eye cultivated over 20 years of experience specializing in jewelry. Bvlgari is a brand with a particularly high risk of counterfeiting, which is why buying it at a specialty store gives you such a sense of security.

2

"Refinishing and repair" by craftsmen

B.Zero1 logo engraved, Serpenti scale pattern - every detail is carefully arranged before shipping. Many people said, "I was moved the moment I received it."

3

Huge sales network = therefore "cheap"

Utilize the Komehei Group's domestic and international sales network. With a virtuous cycle in which inventory turnover is fast and strong sales = strong purchases, we have a structure that allows us to generate profits even if we keep prices low.

4

Overwhelming reach via SNS/EC

Winner of Shop of the Year multiple times at Rakuten and Rakuma. We are releasing more than 2,000 new products per month on Instagram, X, TikTok, and Threads. Livers also use our products as a "reliable supplier."

5

"We have strong purchasing power" so you can rest assured until the exit.

We have top-class ability in the industry not only in sales but also in purchasing. ``When you want to sell it someday, you can sell it again with the same Selby.'' Because Bvlgari has a high asset value, it is wise to purchase with an exit strategy in mind.

◆ Specific situations when you should buy Bvlgari at Selby

🎁

For wedding anniversary wishes

You may feel hesitant about buying a new item, but if it is a rank A used item, you can feel free to discuss it with us.

💼

To commemorate a promotion or job change

Reach milestones with authentic Bvlgari, but don't use up your savings

💍

Search for discontinued models

You can meet the old model Serpenti, B.Zero1 with rare colors

📱

Completed online

Mail order environment with detailed photos, rank descriptions, and warranties

👶

After baby shower/childcare leave
For a reward

Use your own money to buy masterpieces wisely

CHAPTER 06

🆕 [Opening at the end of May 2025]
selbyOkachimachi station store, Birth!

The Selby Okachimachi Ekimae store will open at the end of May 2025 in Okachimachi, Tokyo, which is known as the city of jewelry and precious metals.

🆕 Open at the end of May 2025

Selby Okachimachi Ekimae store

From branded jewelry to unbranded jewelry and loose items,An "omnidirectional" jewelry specialty store that handles everything in one store

🔍
You can try on the real thing
💎
Lots of loose stones too
👨🔬
Professional appraiser on duty
🛍️
Online inventory can be ordered

Easy access not only from the Okachimachi and Ueno areas, but also from Tokyo Station and Akihabara.
If you really want to see the real thing and make a decision, please stop by after we open.

Akihabara Ueno ★ Okachimachi Selby station store OPEN at the end of May 2025 Tokyo JR Yamanote Line/Keihin Tohoku Line

▲ Access image of Okachimachi Ekimae store

CHAPTER 07

How different is it actually?
“New vs Selby Used”price simulation

Visualize the savings by lining up the new and used market prices for five representative items.

If you buy new...

¥600,000
B.Zero1 4 band ring
VS

If it's a used Selby...

¥280,000〜
maximum 320,000 yen OFF
New product reference price Used market price (A to B rank)
B.zero1 1 band
Approximately 300,000 yen
180,000 to 230,000 yen
B.zero1 4 bands
Approximately 600,000 yen
280,000 to 380,000 yen
Serpenti Viper
Approximately 1 million yen
600,000 to 700,000 yen
bulgari bulgari
Approximately 350,000 yen
200,000 to 250,000 yen
element necklace
Approximately 200,000 yen
80,000 to 120,000 yen
item New product reference price Used market price (A~B) great value
B.Zero1 1 band ring Approximately 300,000 yen Approximately 180,000 to 230,000 yen ~120,000 yen OFF
B.Zero1 4 band ring Approximately 600,000 yen Approximately 280,000 to 380,000 yen ~320,000 yen OFF
Serpenti Viper Ring Approximately 1 million yen Approximately 600,000 to 700,000 yen ~400,000 yen OFF
bulgari bulgari diamond ring Approximately 350,000 yen Approximately 200,000 to 250,000 yen ~150,000 yen OFF
B.Zero1 Element Necklace Approximately 200,000 yen Approximately 80,000 to 120,000 yen ~120,000 yen OFF

*Market prices vary depending on time and condition. Please check the Selby Online Store for the latest prices.

CHAPTER 08

Buying a used Bvlgari
Frequently asked questions

We will answer 7 questions to eliminate your concerns before purchasing.

I'm worried about the hygiene of second-hand items...
At Selby, all items are repolished and cleaned by our craftsmen.The moment you receive it, you'll feel the brilliance of a new product.Most people feel that way.
Won't you get caught with a fake?
A professional appraiser checks each item for authenticity. Bvlgari is a brand that is prone to copy products, so choosing a specialty store is especially important.
Can I exchange it if the size doesn't fit?
Since used items are one-of-a-kind items, size exchanges are generally not possible. The golden rule is to measure the ring size accurately before purchasing, and check the inner circumference of the bracelet before purchasing. Three-dimensional rings like B.Zero1 may be difficult to resize due to their structure, so we recommend checking with the retailer before purchasing to see if they can be resized.
Are the accessories (box and bag) the same as new?
Depending on the year of manufacture, the design of the box, bag, and booklet may differ from the current product. If you would like to give a gift in a black box with the latest specifications, be sure to check the accessories section on the product page or contact the retailer. If the current box is not available, you may be able to replace it with wrapping.
Can I use the manufacturer's warranty?
In most cases, the international warranty cannot be used because it has passed since the purchase. Instead, check to see if specialty stores like Selby have their own warranties and after-sales care.
Is it safe to buy used models with colored stones?
Bvlgari's colored stones are of high quality, and you can rest assured that the condition of the stone has been checked by a professional appraiser. Many of the out-of-print color versions are only available second-hand, so you can enjoy it as if you were on a treasure hunt.
Can it be used as a gift?
Special box and wrapping available. You can use it for yourself or as a gift for your loved ones. However, there are differences in the age of the boxes, so if you are particular about it, be sure to check in advance.
CONCLUSION

Summary|Used Bvlgari
"Wise adult choice"

If you have a budget to buy one new item, and if you buy a used one,Match 2 items: B. Zero One + Bvlgari BvlgariThat's not a dream either.

💍 1 piece new Budget: Approximately 350,000 yen Only 1 item... → 💍 B Zero One Approx. 180,000 yen + 💎 Bulgari Bvlgari Approx. 200,000 yen Two used items cost about 380,000 yen!

▲ The appeal of second-hand items is that you can get two items for the same budget.

"I want to ask my husband for my wedding anniversary, but I'm reluctant to buy a new Serpenti."

"I want my coveted Bvlgari for my 30th birthday, but I don't want to push myself too hard."

“I would like to encounter the discontinued colored stone version again.”

——That’s soRank A used items are chosen by women who “seriously want something, but want to buy wisely.”. We have honestly told you about the disadvantages such as the size cannot be exchanged because it is a one-of-a-kind item, and the age difference in accessories, but we outweigh those disadvantages.Price advantage, rarity of encounters, asset valuePlease give it a try.

Why not take that first step at Selby, a reliable specialty store? We also recommend seeing the actual product at the Okachimachi Ekimae store, which opens at the end of May. Start with Bvlgari and then take a look at the world of Tiffany Cartier.

First, look for Bvlgari in Selby.

More than 2,000 new products per month. You may find your "one of destiny".

👉 Selby Official|Click here for Bvlgari product list Free shipping, unique guarantee, professionally appraised

© Selby — Jewelry specialty store Selby

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